Com & in Activity Specialist Job in United Arab Emirates, Dubai,U.A.E

Role Overview
As a key player in enhancing the IKEA brand, your mission is to captivate and engage visitors through exceptional visual presentations of our home furnishing offerings. By exceeding customer expectations, you’ll help transform casual visitors into loyal customers.

• Key Responsibilities
  Leadership & Inspiration: Guide and motivate the Visual Merchandising and Interior Design teams, fostering their skills in visual merchandising and range presentation to reinforce the distinctive IKEA identity within our stores.
• Inspiring Presentations: Collaborate with the Visual Merchandising/Activity teams to design engaging range presentations that reflect real-life home activities, ensuring seasonal relevance aligned with commercial initiatives.
• Vitality Calendar Management: Oversee the implementation of the Vitality Calendar, ensuring a comprehensive approach to planning store media that aligns with commercial goals and coordinating with the Sales Activity Manager for effective follow-up.
• Commercial Contributions: Actively participate in the store’s Commercial CAT team, executing strategies to implement promotional activities that support business growth and align with the Vitality/Activity calendar.
• Regional Collaboration: Engage with the regional Visual Merchandising Leaders network, sharing insights and tools with local teams to enhance our visual merchandising approach.
• Brand Identity Assurance: Uphold IKEA’s unique identity and brand consistency in range presentations and store communications, differentiating IKEA from competitors while leading the Vitality calendar and store activities.
• Sales Optimization: Support local marketing efforts, driving traffic to the store by implementing the commercial calendar and collaborating with the Com&In and Marketing teams to finalize marketing details.
• Event Coordination: Partner with various departments to organize Vitality/Activity meetings and execute local initiatives, including new product launches and seasonal events.
• Customer Insights: Collect data and conduct surveys to evaluate the effectiveness of initiatives, adjusting strategies as necessary.
• Communication Channels: Develop and maintain effective communication methods (e.g., Intranet, newsletters) to disseminate key messages and updates to co-workers.
• Crisis Management Support: Assist store management in crisis situations by creating essential communication materials and FAQs.
• Co-worker Engagement: Identify co-worker target groups and ensure their information needs are addressed.
• IKEA FAMILY Promotion: Support all initiatives related to IKEA FAMILY, collaborating with departments to ensure the concept and its benefits are well-communicated and visible throughout the store.
• Ongoing Offer Management: Ensure the IKEA FAMILY shop is consistently well-maintained and implements local commercial activities, including seminars and workshops.
• Membership Growth: Work closely with the IKEA FAMILY team to brainstorm and implement new ideas to boost membership.
• Coordination with Marketing: Collaborate with the Com&In and Marketing teams at the Service Office to support national marketing initiatives that align with the Vitality/Activity calendar.
• Project Execution: Assist in the delivery of projects that support the overall Marketing business plan.

  Required Skills for Success

• Strategic Planning & Analytical Thinking: Ability to develop and implement effective strategies based on data analysis.
• Problem-Solving Abilities: Strong skills in identifying challenges and devising practical solutions.
• Excellent Communication: Proficient in conveying information clearly and effectively across various channels.
• Action Plan Implementation: Experience in setting goals, managing budgets, and tracking progress toward objectives.
• Time Management: Strong organizational skills to prioritize tasks and maximize efficiency.
• Collaborative Relationship Building: Ability to foster positive relationships with co-workers, store management, and the commercial team, creating robust communication networks.
• Independent & Multi-tasking Skills: Capacity to work autonomously while managing multiple tasks effectively.
• Team Player: Self-motivated and able to contribute positively to a larger team environment.
• Qualifications for the Role
  Experience: A minimum of 3 years in a related field, ideally within retail marketing or an IKEA store environment.
• Multitasking & Team Spirit: Proven ability to handle multiple responsibilities while working collaboratively with others.
• Computer Proficiency: Strong skills in using Microsoft Office and other relevant software.
• Language Skills: Excellent command of the English language; proficiency in Arabic is preferred.